Sarah True on the bike course at Ironman Mont-Tremblant (Credit: Kevin Mackinnon)

Nuun has announced a new award to provide “opportunities for women in sport to pursue their athletic aspirations.” The cash prize of up to $2,500 is open to both professional and amateur female athletes.

There are no limitations on how the prize money can be used – childcare, professional coaching sessions, transportation and enhanced athletic gear are just a few of the examples cited in the application instructions on Nuun’s website.

Here’s a link to the full press release.

Applicants need to submit a short video by October 30 – the winner “will be selected based on both need and the potential impact the prize money can have in the applicant’s life.”

“It became obvious to us when we started Nuuness that there are many women in sport who, for a variety of reasons, are not able to devote the time and energy they want to their training,” Nuun CEO Kevin Rutherford says. “We wanted to provide a catalyst for greater achievement and give back to the incredibly supportive community of Nuunesses everywhere.”

Earlier this year Nuun showed its support of women’s triathlon with the announcement of its sponsorship of Sarah True, Kayla Kobelin and the Smashfest Queen Team.

True is a two-time Olympian who finished second in her Ironman debut at the Ironman European Championship in Frankfurt this year, following that performance up with a fourth-place finish at the Ironman World Championship last year. After a season full of challenges, she finished second at Ironman Mont-Tremblant in August, which was enough to earn her a starting spot for Kona this year.

The Smashfest Queen Team, led by former pro Hillary Biscay and Michele Landry, “exists to create a global community of women supporting each other through triathlon.” The Smashfest Queen Pro Team includes Alyssa Godesky, Haley Chura, Kelly O’Mara and Nicole Valentine.

As a former competitive obstacle course racer and ultra runner, and American Ninja Warrior contestant, Kayla Kobelin is a former competitive obstacle course racer and ultra runner who has been a triathlete since 2017 – she turned pro this year.

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