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Team Canada launches #NowOrNever campaign

With a little more than two months before the start of the Pan Am Games in Toronto, the Canadian Olympic Team has launched a their new #NowOrNever campaign to promote the upcoming sporting event.

Along with the new campaign comes a video with some of Canada’s top athletes preparing to compete in front of home crowds come July.

The Canadian Olympic Committee is also running a contest alongside the campaign, giving away tickets to Canadians who want to watch the Games.