Eckuity invests in Professional Triathletes Organisation

Investment firm looks to leverage relationship to access “highly desirable” but “difficult to reach” triathlon consumers

Strava secures financing from PTO supporter Michael Moritz

Sequoia’s Michael Moritz part of group that’s invested $110 million into social platform for athletes

How Chrissie Wellington’s legs sold the Professional Triathletes Organisation

A picture helped the PTO get the financial backing it needed to embark on an ambitious re-imagining of professional triathlon.

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