Saris Cycling Group announces large roster of CycleOps, PowerTap and Saris brand ambassadors
Saris Cycling Group, comprising popular brands CycleOps, PowerTap and Saris, announced their largest roster of brand ambassadors to date. There are some Canadians on the list for both CycleOps indoor trainers and PowerTap cycling power metres.
With the goal of uniting cyclists and triathletes around the globe, Saris Cycling Group is excited to recognize their advocates and their invaluable commitment to the sports.
“People like to connect directly with people,” said Heather Fortune, SCG Marketing Director. “Each of our advocates is an influencer in their local cycling or triathlon community. Through this network of local brand champions, we can better assist and support new and experienced riders in ways we couldn’t before. We are hoping this program will not simply gain awareness for our brands but create stronger cycling tribes and spread the joy of cycling.”
Jessica Jay, a triathlete from Toronto, is a 2016 ambassador for CycleOps. She attributes learning to work with power and wattage to her improvement in long distance triathlon. She uses a CycleOps power trainer.
Canadians Nicholas Kupiak and Jesse Ellis have been selected as PowerTap Grassroots Athletes.
TMC is a fan of CycleOps and PowerTap products. In our January/February 2016 issue, we featured a review of the PowerBeam pro power trainer. We also have recent, extensive reviews of the PoweTap P1 Pedals and the Joule+ GPS from one of own most experienced gear testers.