Ironman has announced a global partnership deal with VinFast, “the first automotive manufacturer to completely switch from internal combustion engines to electric vehicles.” VinFast becomes the title sponsor of the Ironman World Championship starting this year through to 2025, and the Ironman 70.3 World Championship starting in 2023, also through 2025. VinFast, Vietnam’s first EV brand which was founded in 2017, becomes the exclusive electric vehicle partner of the Ironman and Ironman 70.3 Series in the United States, Europe and Asia through 2025.
“The Ironman Group is delighted to have developed with VinFast a comprehensive and far-reaching partnership, inclusive of our pinnacle Ironman and Ironman 70.3 World Championship events,” said Andrew Messick, president and chief executive officer for The Ironman Group. “We value the way VinFast pushes the boundaries forward through their smart and eco-friendly electric vehicles to create a sustainable future for all. This is much like the spirit of Ironman and our athletes to break through and surpass preconceived boundaries.”