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Wahoo partners with Challenge Family

Official global training partner will set up warmup and training area at Challenge events

Photo by: Kevin Mackinnon

This weekend the pros at the PTO 2020 Championship at Challenge Daytona all had the ability to get some training done on Wahoo trainers set up in the 500 Club at Daytona International Speedway. Now we’ve learned that was just the beginning of a three-year relationship Wahoo and Challenge Family will enjoy.

Wahoo is now the “official global training partner” for Challenge Family and will be present at all of the company’s 31 events around the world.

Related: Wahoo launches a new watch – check out the Elemnt Rival


“Wahoo’s partnership with Challenge extends across their complete ecosystem including Elemnt bike computers, Tickr heart rate monitors, Kickr smart trainers, Speedplay pedals and Wahoo’s own Training app ‘The Sufferfest’ as well as the latest product in their line-up, the Elemnt Rival multi-sport watch,” according to a release from Wahoo. “In addition to this, Wahoo will also be providing and facilitating a warm-up and training area where athletes and pro’s can ready themselves using the Kickr smart trainer and Headwind fan.”

The race in Daytona served as the first official event for Wahoo’s Elemnt Rival watch – we managed to site American Heather Jackson wearing the Rival during the race.

More information is available at www.wahoofitness.com and https://www.challenge-family.com/